FOR IMMEDIATE RELEASE:

THE RECORD MUSEUM

ONGOING THROUGH SUNDAY, DECEMBER 26TH 2021

ON DISPLAY AT: My Vintage Vinyl 1244 Richie Highway Ste 13 Arnold, MD 21012

DEBUT EXHIBIT “WEARING OUR LABEL ON OUR SLEEVE – AN INCOMPLETE HISTORY OF RECORD PROMOTION”

The Record Museum is a celebration of the record album. It is a portable, mobile museum with galleries to peruse as one might shop for used records: An interactive installation that we call “musee dans une caisse”. Each gallery – or crate – will contain a rotating program dedicated to exploring the artistry and history of the record album. Programs will highlight and explore such topics as: cover art, label design, album construct, sleeve art & design and poetry, lyrics & photos contained within. The museum will be admission-free and accessible to all.

About the show: Before the days where a band’s concept of an album extended to the sleeve – printed lyrics, candid photos, personal thanks – the record label (or parent company) utilized this space to sell product. In the early days of the ‘long player’, companies promoted advancement in recording technology – often proprietary – to promote understanding and adoption of Hi-Fi. Through out the decades, labels promoted their own stable of recording acts; pushing new releases and direct sales to an interested consumer. Eventually, even the artist got wise to this opportunity and began promoting their own wares: t-shirts, belt buckles, beer can clocks(!).

For more information about the museum, please visit www.therecordmuseum.com

For more information about My Vintage Vinyl, please visit https://www.instagram.com/myvintagevinyl

Media contact: John Hamilton @ [email protected]